From MTV to High Point: How Rhobin DelaCruz Built a Design Career by Design

S8 Ep.212 From MTV to High Point: How Rhobin DelaCruz Built a Design Career by Design

PODCAST
February 09, 2026•2 min read
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In today’s episode, I’m sitting down with interior designer, creative instigator, and community builder Rhobin DelaCruz. Rhobin has worked with brands like GQ, TED, and MTV, but what really stands out is how intentionally he approaches both design and business. From the way he talks about community to how he shows up at High Point Market, everything he does is rooted in purpose, clarity, and connection. This conversation covers a lot of ground—from career pivots to nonprofit work—and it’s one of those episodes that reminds you how powerful design can really be.

In this episode, we talk about:

How the Design Besties were formed and how a simple group chat turned into a mission-driven nonprofit

Why transforming teachers’ lounges became the heart of the Design Besties’ work and the unexpected emotional impact of their first project

How thoughtful, well-designed spaces can support wellness, leadership, and community within schools

What it means to be named a High Point Style Spotter and how Rhobin approaches that role

Rhobin’s unconventional path from advertising and MTV into interior design

The reality of gatekeeping in the design industry and how community has shifted in recent years

Why investing in business coaching and showing up at market with intention changed the trajectory of his career

I loved this conversation because Rhobin is so honest about both the challenges and the wins. His story is a reminder that careers don’t have to be linear, community really does matter, and when you lead with intention, the opportunities tend to follow. I hope this episode leaves you feeling inspired to take up space, connect more deeply, and build something meaningful in your own work.

RESOURCES:

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MARKETING MEMBERSHIP - Join our hands on visibility program, no contract, only $59/month or our new PLUS level for done-for-you marketing for $179/month.

https://thedesignbakehouse.com/lead-lab

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Michelle Lynne owns and operates her interior design firm, ML Interiors Group in Dallas, TX. She is also a renowned business coach for interior designers at the Design Bakehouse, where she teaches designers how to make six-figure leaps in their businesses. She is also the founder of Studio Works, a coworking space for interior designers, and a co-founder of Sidemark, the all-in-one sales and marketing software for interior designers. Michelle is currently serving as President for the Interior Design Society DFW Chapter.

Michelle Lynne

Michelle Lynne owns and operates her interior design firm, ML Interiors Group in Dallas, TX. She is also a renowned business coach for interior designers at the Design Bakehouse, where she teaches designers how to make six-figure leaps in their businesses. She is also the founder of Studio Works, a coworking space for interior designers, and a co-founder of Sidemark, the all-in-one sales and marketing software for interior designers. Michelle is currently serving as President for the Interior Design Society DFW Chapter.

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