The Lead Lab

A focused marketing lab for interior designers who want consistent visibility

— without chaos.

Strategy, structure, and live support, with a done-for-you option for designers who want their content handled.

The Problem Isn’t Marketing Knowledge

It’s Execution Fatigue

Most interior designers already know what they should be doing to market their business.

Post consistently.
Show your work.
Talk about your process.
Stay visible.

The problem isn’t a lack of ideas or information.

It’s the mental load that comes with turning those ideas into something publishable, week after week.

Marketing Becomes Another Decision to Make

Between client work, project management, and running a business, marketing often turns into

one more thing competing for attention.

What should I post?
Does this sound right?
Is this even worth sharing?

So it gets pushed to “later.”And later keeps moving.

Most designers don’t need more ideas.
They need less thinking — and more done.

What Lead Lab Is

Lead Lab is a marketing lab built specifically for interior designers.

Each month, you get a clear focus, live guidance, and real support so marketing stops feeling like a constant restart.

This is not a curriculum to “catch up on.”

It’s a working lab designed to meet you where you are.

One focused marketing theme each month
Clear direction and action steps
Live marketing training
Co-working time to actually implement
Office hours for real support
A private community

The strategy stays the same.

The difference is how much of the execution you want handled.

Inside Lead Lab, you choose your level of support — from guided execution to fully done-for-you marketing.

Lead Lab Essentials

Strategy, structure, and accountability — with you creating the content.

Includes:

Monthly live marketing class with action steps
Bite-sized training or playbook
Step-by-step action recipe
Live co-working session
Live office hours
Private community access

You bring the content. We guide the strategy.

Lead Lab Plus
Done-For-You Marketing

Our done-for-you path — where your marketing content is created, planned, and mapped for you each month.

Includes:

Done-for-you monthly client-facing blog content
Done-for-you social posts that intentionally support the blog
A full month of done-for-you social media captions using the E-I-E-I-O framework
General done-for-you interior design posts to fill content gaps
Done-for-you Pinterest pin designs with copy and descriptions
Canva-ready, pre-designed social and Pinterest graphics
Done-for-you newsletter structure tied to the monthly theme
Clear posting guidance so you’re never guessing
Content that rolls forward if you fall behind or join late

This is not a template vault.
This is content created for you.

Choose Lead Lab Essentials if you:

Want strategy and accountability
Like writing your own content
Want structure without assets done for you

Choose Lead Lab Plus if you:

Want your marketing done for you
Don’t want to plan or write content
Want consistency without mental load
Want visibility without starting from scratch every month

What a Month Inside Lead Lab Looks Like

STEP 1

Strategy + Direction Are Delivered Live

You’ll join a live marketing class that explains:

What we’re focusing on
Why it matters
How it fits into your overall marketing

You’ll leave knowing exactly what to prioritize.

STEP 2

Content Is Created or Implemented

Here’s where the paths differ:

Lead Lab Essentials:
You create your content using the strategy and guidance provided.
Lead Lab Plus:
Your content is created for you — written, planned, and ready to use.

STEP 3

You Implement With Support

You’re not left on your own.

A live co-working session to get things done
Office hours to ask questions and get unstuck
Ongoing support inside the private community

STEP 4

Content Is Created or Implemented

Here’s where the paths differ:

Lead Lab Essentials:
You create your content using the strategy and guidance provided.
Lead Lab Plus:
Your content is created for you — written, planned, and ready to use.