
Here, you’ll find no-fluff strategies, mindset upgrades, and the kind of straight talk most designers wish they’d heard sooner — plus a few behind-the-scenes peeks at how we do things in my firm.
Craving more than just a slice of strategy? The Interior Design Business Bakery is where we bake businesses that rise.
Come hungry. Leave profitable.
Interior designers often stop marketing when business gets busy, only to face an empty pipeline months later. Michelle explains how to break the busy-season blackout cycle and build consistent marketing systems that attract ideal clients year-round.
Hiring is supposed to create capacity—but it can also expose weaknesses in leadership, communication, processes, and delegation. Michelle Lynne shares what hiring taught her about building a team that can actually operate without the owner.
Learn what happens when your interior design business grows and your role changes from designer to CEO. Michelle Lynne shares the realities of leadership, team management, and redefining success as your design firm evolves.
Thinking about starting an interior design business? Michelle Lynne breaks down the reality of business ownership versus working as a designer, from sales and finances to risk, freedom, and the life you actually want.