You Have a Standards Problem
Published on: 05/05/2026
If your project feels harder than it should, the issue may not be finding new clients.
Systems & Processes

If your project feels harder than it should, the issue may not be finding new clients.

What’s happening right now isn’t a you problem—it’s a market shift. And the designers who are still booking consistently aren’t necessarily doing more marketing… They’re doing different types of marketing on purpose.

In the interior design world, there’s the part no one talks about enough: Not every client is the right client. Let’s talk about how to spot the red flags before you’re knee-deep in a project that somehow feels harder than it should.

Most interior design pricing problems aren’t about the market. They’re about confidence, clarity, and structure. Undercharging as an interior designer rarely starts with greed or strategy.