Michelle LynneIf you've been caught in the cycle of taking every project that comes your way, you're not alone. But it's a trap that keeps many talented designers working harder while earning less. Because being booked is not the same as being profitable.
Michelle LynneMaybe your cousin is building a new home. Your best friend just purchased a fixer-upper. Your sister is finally ready to renovate her kitchen. But before you say yes, it's worth taking a closer look at what these projects often cost beyond the fee.
Michelle LynneIf your project feels harder than it should, the issue may not be finding new clients.
Michelle LynneWhat’s happening right now isn’t a you problem—it’s a market shift. And the designers who are still booking consistently aren’t necessarily doing more marketing… They’re doing different types of marketing on purpose.